Job Description
Are you a data-driven SEO expert passionate about driving organic growth and mastering search algorithms? Zenith Digital is seeking a Senior SEO Specialist to lead our technical and content strategies. In this pivotal role, you will optimize our digital footprint, ensuring our brand dominates search engine results pages (SERPs) and delivers measurable ROI. Join a forward-thinking team that values innovation and technical excellence.
Responsibilities
- Conduct comprehensive technical SEO audits and implement remediation strategies to improve site health and crawlability.
- Develop and execute data-driven keyword research and content strategies to target high-intent search queries.
- Optimize on-page elements, including meta tags, headers, and schema markup, to enhance search visibility.
- Analyze website performance using tools like Google Analytics and Search Console, providing actionable insights to stakeholders.
- Collaborate with cross-functional teams, including developers and content creators, to ensure seamless integration of SEO best practices.
- Monitor competitor activities and industry trends to identify new opportunities and stay ahead of algorithm updates.
Qualifications
- Minimum of 4-6 years of proven experience in SEO, with a strong focus on technical SEO and analytics.
- Deep understanding of Google Search Algorithms, including recent updates like Core Web Vitals and Helpful Content.
- Proficiency in SEO tools such as Ahrefs, SEMrush, Moz, or Screaming Frog.
- Strong analytical skills with the ability to interpret complex data and translate it into actionable business strategies.
- Experience with HTML, CSS, and basic JavaScript to perform on-page optimizations.
- Excellent communication skills, capable of presenting technical concepts to non-technical audiences.