Job Description
We are seeking a strategic and analytical Senior SEO Specialist to join Nexus Digital. In this pivotal role, you will lead our organic growth initiatives, driving high-value traffic and enhancing brand visibility across key search engines. You will act as the bridge between technical engineering and creative content teams to ensure our digital footprint is not only found but dominates the competitive landscape.
As a leader in our SEO department, you will be responsible for crafting data-driven strategies that align with business goals, optimizing site architecture, and managing complex keyword portfolios. If you are passionate about the nuances of search algorithms and want to make a tangible impact on a global scale, we want to hear from you.
Responsibilities
- Conduct comprehensive technical SEO audits to identify and resolve crawlability, indexability, and site speed issues.
- Develop and execute high-level content strategies that align with user intent and target high-volume keywords.
- Manage off-page link building campaigns using white-hat techniques to increase domain authority.
- Analyze web performance metrics using Google Analytics 4 and Search Console to refine strategies.
- Collaborate with cross-functional teams (developers, designers, content writers) to implement on-page optimizations.
- Stay abreast of Google algorithm updates and industry trends to ensure long-term algorithmic compliance.
Qualifications
- 4+ years of proven experience in SEO, with a track record of improving organic traffic and rankings.
- Deep technical understanding of HTML, CSS, JavaScript, and site architecture.
- Proficiency with SEO tools such as SEMrush, Ahrefs, Moz, and Google Search Console.
- Strong analytical skills with the ability to interpret complex data and translate it into actionable insights.
- Excellent project management skills with the ability to prioritize multiple campaigns effectively.