Job Description
Join our dynamic marketing team in Baton Rouge as we expand our digital footprint! Innovate Marketing Solutions is urgently seeking a proactive Marketing Assistant to drive campaign success and support our growing client portfolio. This is a rare opportunity to gain hands-on experience in a fast-paced environment while making tangible impact. We offer competitive compensation, professional development, and a collaborative culture that values creativity. Apply now to secure your spot in one of Louisiana's most exciting marketing roles!
Responsibilities
- Execute multi-channel marketing campaigns across social media, email, and digital platforms
- Manage content calendars and create engaging copy for blogs, ads, and social media
- Analyze campaign performance metrics using Google Analytics and reporting tools
- Coordinate with design team to produce promotional materials and brand assets
- Conduct market research and competitor analysis to identify growth opportunities
- Assist in organizing promotional events and community outreach initiatives
- Maintain CRM systems and update marketing databases for lead generation
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 1-2 years of marketing experience with digital campaign management
- Proficiency in Google Analytics, Facebook Business Manager, and email marketing tools
- Strong writing and editing skills with portfolio samples required
- Advanced knowledge of SEO/SEM principles and content optimization
- Ability to multitask in deadline-driven environments with attention to detail
- Proficient in Adobe Creative Suite and Microsoft Office Suite
- Local Baton Rouge residency preferred (or willingness to relocate)