Job Description
Join our award-winning marketing team at Apex Marketing Group and accelerate your career in Fort Wayne's thriving business hub! We're seeking a dynamic Marketing Assistant to drive impactful campaigns for our diverse client portfolio. This full-time role offers growth opportunities, competitive benefits, and the chance to work with cutting-edge digital tools in a collaborative environment. If you're passionate about data-driven marketing and creative storytelling, we want to hear from you!
Responsibilities
- Develop and execute multi-channel marketing campaigns across digital and traditional platforms
- Manage social media accounts, create engaging content, and analyze performance metrics
- Conduct market research and competitor analysis to identify growth opportunities
- Assist in email marketing initiatives including newsletter creation and campaign optimization
- Coordinate promotional events and manage vendor relationships for marketing materials
- Monitor campaign ROI and prepare detailed performance reports for stakeholders
- Collaborate with design team to ensure brand consistency across all marketing assets
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 1-2 years of professional marketing experience with demonstrated campaign success
- Proficiency in Google Analytics, social media management tools, and email platforms
- Exceptional written communication skills with ability to craft compelling content
- Strong organizational skills with ability to manage multiple projects simultaneously
- Basic understanding of SEO principles and content marketing strategies
- Proficiency in Adobe Creative Suite and Microsoft Office Suite