Job Description
Join our dynamic marketing team at Bakersfield Innovations Group as a Marketing Assistant! We're seeking a creative and detail-oriented professional to support our digital marketing initiatives while enjoying the flexibility of remote work. This is an exceptional opportunity to grow your career in marketing with a forward-thinking company committed to innovation and employee development. Enjoy competitive compensation, comprehensive benefits, and a collaborative remote-first culture.
What We Offer:
• Fully remote work environment
• Health, dental, and vision insurance
• 401(k) with company match
• Professional development budget
• Flexible schedule options
Responsibilities
- Execute social media campaigns across platforms including Instagram, Facebook, and LinkedIn
- Assist in creating compelling email marketing content and newsletters
- Support SEO initiatives through keyword research and content optimization
- Manage digital advertising campaigns across Google Ads and social platforms
- Analyze marketing performance metrics and prepare monthly reports
- Collaborate with design team on promotional materials and graphics
- Coordinate marketing events and community outreach initiatives
- Maintain CRM database and customer segmentation
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 2+ years of digital marketing experience
- Proficiency in Google Analytics, SEMrush, and Mailchimp
- Strong written communication skills with attention to detail
- Experience with graphic design tools (Canva, Adobe Creative Suite)
- Ability to work independently in a remote environment
- Basic knowledge of HTML/CSS for email marketing
- Portfolio demonstrating content creation and campaign examples