Job Description
Join our dynamic marketing team at Apex Growth Partners and accelerate your career in one of America's fastest-growing tech hubs. We're seeking a results-driven Senior Marketing Assistant to execute data-driven campaigns that drive revenue and brand awareness. This high-impact role offers competitive compensation, comprehensive benefits, and growth opportunities within our innovative Durham headquarters.
Responsibilities
- Develop and implement multi-channel marketing campaigns across digital, social, and traditional platforms
- Analyze campaign performance using Google Analytics and HubSpot to optimize ROI
- Coordinate content creation including blog posts, email newsletters, and video scripts
- Manage CRM database and lead nurturing workflows for B2B clients
- Collaborate with design team on visual assets and brand guidelines
- Prepare monthly performance reports with actionable insights
- Support SEO initiatives through keyword research and technical optimization
- Assist in budget management and vendor negotiations
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of proven marketing experience with campaign management
- Advanced proficiency in Google Analytics, HubSpot, and marketing automation tools
- Strong analytical skills with data-driven decision-making experience
- Exceptional written and verbal communication abilities
- Proficiency in Adobe Creative Suite and video editing software
- Experience with SEO/SEM best practices and tools
- Ability to manage multiple projects in a fast-paced environment