Job Description
Join our award-winning marketing team in Baltimore, MD as a Marketing Assistant and accelerate your career in a dynamic, high-growth environment. We're seeking a creative and data-driven professional to support our digital and traditional marketing initiatives. Enjoy competitive compensation, comprehensive benefits, and opportunities for rapid advancement in a collaborative, innovative culture.
Responsibilities
- Execute multi-channel marketing campaigns across digital platforms (social media, email, PPC) and traditional channels
- Analyze campaign performance metrics using Google Analytics, HubSpot, and Adobe Analytics
- Develop compelling marketing collateral including email newsletters, blog content, and social media assets
- Coordinate with design teams to produce high-quality visual content for brand campaigns
- Manage CRM database and nurture lead generation funnels
- Conduct market research and competitor analysis to inform strategy
- Collaborate with sales team to align marketing initiatives with business goals
Qualifications
- Bachelor's degree in Marketing, Communications, Business, or related field
- 2+ years of professional marketing experience with digital campaign execution
- Proficiency in marketing automation tools (HubSpot, Marketo) and analytics platforms
- Exceptional written and verbal communication skills with attention to detail
- Strong project management abilities with experience managing multiple campaigns
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator) and basic HTML/CSS
- Data-driven mindset with experience translating analytics into actionable insights
- Portfolio demonstrating successful marketing campaigns and content creation