Job Description
Join our dynamic marketing team at Innovate Digital Solutions and kickstart your career in the heart of Charlotte's thriving business district! We're seeking a passionate Entry-Level Marketing Specialist to drive our digital initiatives and brand growth. This is an immediate hire opportunity for a creative individual ready to make an impact in a fast-paced environment. Enjoy competitive benefits, mentorship from industry veterans, and opportunities for rapid career advancement in one of America's fastest-growing tech hubs.
Responsibilities
- Execute multi-channel digital marketing campaigns across social media, email, and SEO platforms
- Analyze campaign performance data using Google Analytics and optimize strategies for ROI
- Create engaging content for blog posts, social media, and email newsletters
- Assist in developing marketing collateral and brand messaging
- Monitor industry trends and competitor activities to identify opportunities
- Collaborate with sales team to support lead generation efforts
- Manage social media communities and respond to customer inquiries
- Track and report on key marketing metrics weekly
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 0-2 years of professional marketing experience (internships welcomed)
- Proficiency in Google Analytics, Facebook Business Suite, and Mailchimp
- Strong written and verbal communication skills
- Basic understanding of SEO principles and content marketing
- Ability to manage multiple projects with attention to detail
- Proficiency with Microsoft Office Suite and Canva
- Portfolio demonstrating marketing campaign examples (required)