Job Description
Join our dynamic marketing team at Innovate Marketing Solutions and make a real impact! We're seeking a creative and detail-oriented Part-Time Marketing Assistant to support our digital campaigns and brand growth initiatives. This flexible role offers hands-on experience in modern marketing strategies while working with a passionate team in the heart of Saint Paul. Perfect for students or professionals seeking growth opportunities in a collaborative environment.
Responsibilities
- Execute social media content calendars across platforms (Instagram, LinkedIn, Facebook)
- Assist with email marketing campaigns including newsletter creation and A/B testing
- Support SEO efforts through keyword research and content optimization
- Create compelling marketing collateral (blog posts, graphics, video scripts)
- Analyze campaign performance metrics using Google Analytics and HubSpot
- Coordinate influencer partnerships and community outreach programs
- Manage digital advertising budgets across PPC and social channels
Qualifications
- Associate's degree in Marketing, Communications, or related field
- 1+ years experience in social media management or content creation
- Proficiency in Canva, Adobe Creative Suite, and email marketing tools
- Strong understanding of SEO principles and Google Analytics
- Exceptional written and verbal communication skills
- Ability to multitask and meet deadlines in a fast-paced environment
- Basic HTML/CSS knowledge preferred
- Portfolio demonstrating marketing campaigns or content projects