Job Description
Join our dynamic marketing team at Innovate Marketing Solutions and accelerate your career with an exclusive sign-on bonus! We're seeking a motivated Marketing Assistant to support our digital initiatives in the heart of Plano, TX. This is a fantastic opportunity to gain hands-on experience in data-driven marketing campaigns while contributing to innovative projects that shape our brand's future growth.
What We Offer:
- Competitive salary with performance-based sign-on bonus
- Comprehensive benefits package
- Professional development opportunities
- Collaborative, fast-paced environment
Responsibilities
- Execute multi-channel marketing campaigns across social media, email, and digital platforms
- Analyze campaign performance metrics using Google Analytics and marketing automation tools
- Create compelling content including blog posts, social media updates, and email newsletters
- Coordinate with design team to produce marketing collateral and visual assets
- Manage CRM database and maintain customer segmentation
- Assist in developing marketing strategies based on market research
- Track competitor activities and industry trends
- Support event planning and execution for local marketing initiatives
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of marketing internship or entry-level experience
- Proficiency in Google Analytics, HubSpot, or similar marketing tools
- Strong written and verbal communication skills
- Basic graphic design experience (Canva, Adobe Creative Suite)
- Ability to multitask and prioritize in a fast-paced environment
- Knowledge of SEO/SEM best practices
- Portfolio demonstrating marketing projects or campaigns