Job Description
Join Bluegrass Digital Marketing as a Marketing Assistant and enjoy the perfect work-life balance with flexible hours! We're seeking a creative and organized professional to support our dynamic marketing initiatives. This role offers remote flexibility with optional in-office collaboration in our Lexington hub, allowing you to thrive during your peak productivity hours.
As a key member of our agile team, you'll drive brand awareness through digital campaigns, social media engagement, and content creation. We value autonomy and innovation—here, your ideas directly impact client success. Enjoy competitive benefits, professional development stipends, and a culture that celebrates results, not just face time.
Responsibilities
- Develop and execute multi-channel marketing campaigns across digital platforms
- Manage social media accounts with engaging content and community interaction
- Analyze campaign performance using Google Analytics and SEO tools
- Create compelling marketing collateral (blogs, emails, graphics)
- Coordinate with cross-functional teams on brand messaging consistency
- Monitor industry trends and competitive landscape
- Assist in budget tracking and ROI reporting
Qualifications
- 2+ years of marketing experience with digital campaign management
- Proficiency in Google Analytics, SEO tools, and social media platforms
- Strong written communication and graphic design skills (Adobe Creative Suite)
- Self-motivated with exceptional time management abilities
- Ability to work independently during flexible hours
- Bachelor's degree in Marketing or related field preferred
- Experience with CRM systems (HubSpot/Salesforce) a plus