Job Description
Join our award-winning marketing team at Baltimore Innovations Group, a dynamic leader in digital transformation solutions. We're seeking a passionate Marketing Assistant to drive brand visibility and campaign execution in Maryland's thriving tech corridor. This direct hire role offers growth opportunities, competitive benefits, and the chance to shape innovative marketing strategies for Fortune 500 clients. Work in our modern downtown Baltimore office with flexible schedules, professional development stipends, and a collaborative culture that celebrates creativity.
Responsibilities
- Develop and execute multi-channel marketing campaigns across social media, email, and digital platforms
- Create compelling content including blog posts, infographics, and video scripts
- Analyze campaign performance metrics using Google Analytics and HubSpot
- Manage CRM systems to track lead generation and customer engagement
- Coordinate with design teams for visual assets and brand consistency
- Assist in market research and competitor analysis
- Support event planning and promotional activities
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 2+ years of marketing experience with digital campaign management
- Proficiency in Google Analytics, HubSpot, and social media tools
- Strong written communication and content creation skills
- Experience with Adobe Creative Suite (Photoshop, Illustrator)
- Data-driven mindset with ability to interpret metrics
- Ability to manage multiple projects in fast-paced environment
- Portfolio demonstrating successful marketing campaigns