Job Description
Join Sacramento's premier marketing agency as a Marketing Assistant and launch your career into high gear. We're seeking a dynamic professional to drive innovative campaigns for Fortune 500 clients. Enjoy competitive compensation, comprehensive benefits, and a collaborative environment in California's capital city. This role offers rapid growth opportunities and the chance to work with cutting-edge digital marketing tools.
Responsibilities
- Develop and execute multi-channel marketing campaigns across digital platforms
- Analyze campaign performance data using Google Analytics and Adobe Analytics
- Manage social media calendars and content creation for B2B clients
- Coordinate with design teams to produce compelling marketing collateral
- Optimize SEO strategies to increase organic traffic and lead generation
- Assist in budget allocation and ROI reporting for marketing initiatives
- Support market research and competitor analysis for strategic planning
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of experience in digital marketing with proven campaign results
- Proficiency in Google Ads, Facebook Business Manager, and marketing automation tools
- Strong analytical skills with experience in data-driven decision making
- Exceptional written communication and copywriting abilities
- Experience managing paid advertising budgets ($50k+)
- Knowledge of SEO best practices and content marketing strategies
- Ability to thrive in fast-paced environments with multiple deadlines