Job Description
Join our award-winning Tampa marketing team and drive impactful campaigns! Innovate Marketing Group is seeking a creative and detail-oriented Marketing Assistant to support our digital and traditional marketing initiatives. This role offers hands-on experience in social media, content creation, and campaign analytics within a fast-paced environment. Perfect for ambitious marketers ready to grow their career in Florida's thriving business hub.
Responsibilities
- Execute social media strategies across platforms (Instagram, LinkedIn, Facebook)
- Create compelling marketing content including blog posts, emails, and ad copy
- Analyze campaign performance using Google Analytics and marketing automation tools
- Coordinate promotional events and community partnerships in Tampa Bay
- Manage CRM database and maintain lead generation workflows
- Assist with SEO optimization and website content updates
- Collaborate with graphic designers on visual assets
- Track budgets and prepare monthly performance reports
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of marketing internship or assistant experience
- Proficiency in Google Analytics, Mailchimp, and social media management tools
- Strong written and verbal communication skills
- Basic HTML/CSS knowledge preferred
- Experience with CRM platforms (HubSpot/Salesforce)
- Portfolio demonstrating content creation or campaign work
- Ability to manage multiple projects with strict deadlines