Job Description
Join our award-winning marketing team at Boston Marketing Innovations, where creativity meets strategy! We're seeking a dynamic Marketing Assistant to drive our brand's digital presence and campaign execution. This is a rare opportunity to work with Fortune 500 clients while honing your skills in cutting-edge marketing technologies. Enjoy competitive benefits, professional development stipends, and a collaborative workspace in Boston's vibrant Financial District.
Responsibilities
- Execute multi-channel marketing campaigns across social media, email, and digital platforms
- Analyze campaign performance using Google Analytics and marketing automation tools
- Create compelling content including blog posts, social media copy, and email newsletters
- Manage CRM systems to maintain accurate client data and lead tracking
- Collaborate with design team to produce visually engaging marketing assets
- Conduct market research to identify emerging trends and competitor analysis
- Assist in planning and executing in-person marketing events in Boston area
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 2+ years of professional marketing experience with digital focus
- Proficiency in Google Analytics, Mailchimp, and social media management tools
- Strong writing skills with portfolio of marketing copy examples
- Experience with CRM platforms (Salesforce/HubSpot preferred)
- Ability to manage multiple projects with strict deadlines
- Knowledge of SEO best practices and content optimization
- Detail-oriented with exceptional organizational abilities