Job Description
Join our dynamic marketing team in Fort Wayne as a Marketing Assistant and drive impactful campaigns! At Innovate Marketing Solutions, we're passionate about helping local businesses thrive through creative digital strategies. This role offers hands-on experience in content creation, social media management, and campaign analytics within a collaborative environment. You'll work alongside industry experts while developing skills in SEO, email marketing, and brand storytelling. If you're a motivated individual with a flair for marketing innovation, we want to hear from you!
Responsibilities
- Develop and execute engaging social media campaigns across multiple platforms
- Create compelling marketing content (blogs, emails, ads) aligned with brand voice
- Analyze campaign performance metrics using Google Analytics and marketing tools
- Assist in SEO optimization and keyword research for digital assets
- Coordinate with design team for visual marketing materials
- Manage email marketing calendar and newsletter distribution
- Track competitor activities and market trends
- Support event planning and promotional activities
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of marketing internship or entry-level experience
- Proficiency in social media platforms (Facebook, Instagram, LinkedIn)
- Basic understanding of SEO principles and Google Analytics
- Strong written communication and copywriting skills
- Experience with email marketing tools (Mailchimp, HubSpot)
- Ability to manage multiple projects with attention to detail
- Proficient in Microsoft Office Suite and Canva