Job Description
Join our award-winning marketing team at Bluegrass Digital Solutions and accelerate your career in one of Louisville's fastest-growing industries. We're seeking a dynamic Marketing Assistant to drive innovative campaigns for Fortune 500 clients in the healthcare and logistics sectors. This high-impact role offers unparalleled growth opportunities, competitive compensation, and a collaborative environment where creativity meets data-driven strategy. If you're ready to transform brands and make measurable contributions, this is your moment to shine.
Responsibilities
- Develop and execute multi-channel marketing campaigns across digital and traditional platforms
- Analyze market trends and consumer behavior to optimize campaign performance
- Manage social media calendars and content creation for B2B clients
- Coordinate with design teams to produce compelling visual assets
- Track KPIs and generate performance reports for executive stakeholders
- Support CRM initiatives and lead nurturing workflows
- Collaborate with sales teams to align marketing strategies with business goals
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of experience in digital marketing or assistant role
- Proficiency in Google Analytics, HubSpot, and social media advertising platforms
- Exceptional written and verbal communication skills
- Strong analytical abilities with data interpretation experience
- Proven track record of campaign optimization and ROI improvement
- Ability to manage multiple projects in a fast-paced environment
- Portfolio demonstrating successful marketing initiatives