Job Description
Join our dynamic marketing team in Baton Rouge, LA, as a Marketing Assistant! We're seeking a creative and detail-oriented professional to support our digital marketing initiatives and brand growth. This full-time role offers competitive compensation, career development opportunities, and a collaborative work environment. If you're passionate about marketing and ready to make an impact, apply today!
Responsibilities
- Assist in developing and executing multi-channel marketing campaigns across digital and traditional platforms
- Manage social media accounts, create engaging content, and analyze performance metrics
- Conduct market research and competitor analysis to inform strategic decisions
- Support email marketing initiatives, including newsletter creation and campaign monitoring
- Collaborate with design team to produce marketing collateral (brochures, digital ads, etc.)
- Track KPIs and prepare performance reports for leadership review
- Coordinate promotional events and community outreach activities
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of marketing experience with digital campaign exposure
- Proficiency in marketing tools (Google Analytics, Mailchimp, Canva)
- Strong written and verbal communication skills
- Ability to manage multiple projects with strict deadlines
- Basic HTML/CSS knowledge preferred
- Portfolio demonstrating content creation skills required