Job Description
Join our award-winning marketing team in Fort Wayne and drive impactful campaigns that shape brand narratives! At Innovate Marketing Solutions, we're seeking a creative Marketing Assistant to support our dynamic digital initiatives. You'll collaborate with industry experts to craft compelling content, analyze market trends, and optimize multi-channel strategies. Enjoy a collaborative culture with professional development opportunities and competitive benefits. If you're passionate about data-driven marketing and ready to accelerate your career in Indiana's growing tech hub, apply today!
Responsibilities
- Execute social media campaigns across platforms including LinkedIn, Facebook, and Instagram
- Analyze campaign performance metrics using Google Analytics and HubSpot
- Assist in developing email marketing newsletters and automation workflows
- Create engaging content (blog posts, graphics, video scripts) aligned with brand voice
- Coordinate marketing events and community partnerships in Fort Wayne
- Manage CRM data entry and lead nurturing processes
- Support SEO initiatives through keyword research and content optimization
- Prepare monthly performance reports for stakeholders
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-3 years of hands-on marketing experience
- Proficiency in Google Analytics, Mailchimp, and Adobe Creative Suite
- Strong written communication skills with portfolio samples
- Familiarity with SEO/SEM best practices and tools (Ahrefs, SEMrush)
- Ability to manage multiple projects with strict deadlines
- Basic understanding of HTML/CSS for landing page edits
- Local Fort Wayne market knowledge preferred