Job Description
Join our dynamic marketing team and launch your career at Innovate Marketing Group! We're seeking a passionate Entry-Level Marketing Specialist to drive brand awareness and customer engagement in Austin's thriving tech scene. This is your opportunity to work with cutting-edge campaigns while receiving mentorship from industry veterans. Our collaborative culture values creativity and data-driven decision-making, offering rapid growth opportunities for motivated individuals.
Responsibilities
- Execute multi-channel digital marketing campaigns across social media, email, and SEO platforms
- Analyze campaign performance metrics using Google Analytics and marketing automation tools
- Assist in content creation for blogs, social media, and email newsletters
- Collaborate with design team to develop compelling visual assets
- Conduct market research and competitive analysis to inform strategy
- Support CRM management and lead nurturing initiatives
- Track KPIs and generate monthly performance reports
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- Basic proficiency with Google Analytics, Facebook Ads Manager, and SEO tools
- Strong written communication skills with attention to detail
- Ability to manage multiple projects with strict deadlines
- Proficient in Microsoft Office Suite and Canva/Adobe Creative Suite
- Passion for emerging marketing trends and technologies
- Portfolio demonstrating creative or analytical marketing projects