Job Description
Join BayTech Innovations as an Entry-Level Marketing Associate and launch your career in the heart of Oakland's thriving tech scene! We're seeking passionate, data-driven individuals to help us craft compelling campaigns that drive brand awareness and customer engagement. Our collaborative team values creativity, analytical thinking, and a hunger to learn in a fast-paced environment. With competitive benefits and growth opportunities, this is your chance to make an impact while building foundational marketing skills.
Responsibilities
- Execute social media marketing campaigns across platforms including LinkedIn, Instagram, and Twitter
- Assist in developing email marketing content and newsletters for 10k+ subscribers
- Conduct market research and competitor analysis using tools like SEMrush and Google Trends
- Support content creation for blog posts, case studies, and promotional materials
- Track KPIs and generate performance reports using Google Analytics and HubSpot
- Collaborate with design team to create visually compelling marketing assets
- Help organize and execute local community events and pop-up activations
Qualifications
- Bachelor's degree in Marketing, Communications, Business, or related field
- 0-2 years of marketing experience or relevant internship experience
- Proficiency with Google Analytics, social media platforms, and Canva
- Strong written communication skills with attention to detail
- Basic understanding of SEO principles and content marketing
- Ability to work independently and in cross-functional teams
- Passion for Oakland's local business community and tech ecosystem
- Portfolio demonstrating creative projects or campaign examples (preferred)