Job Description
Join our dynamic marketing team at Innovate Marketing Group, where creativity meets strategy in the heart of NYC! As a Marketing Assistant, you'll be instrumental in driving our brand's digital presence and campaign success. We're seeking a detail-oriented, tech-savvy professional to support our award-winning marketing initiatives. This direct hire role offers growth opportunities in a collaborative, fast-paced environment with competitive compensation and comprehensive benefits. If you're passionate about marketing innovation and ready to make an impact, apply today!
Responsibilities
- Manage and optimize social media content across platforms (LinkedIn, Instagram, Twitter)
- Assist in developing email marketing campaigns and CRM management
- Conduct market research and competitor analysis using tools like SEMrush and Google Analytics
- Support content creation including blog posts, infographics, and video scripts
- Coordinate with design teams for campaign materials and promotional assets
- Track KPIs and prepare performance reports for marketing initiatives
- Assist in planning and executing virtual and in-person marketing events
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of marketing experience with digital campaign exposure
- Proficiency in Google Analytics, Hootsuite, and Mailchimp
- Strong written communication skills with portfolio samples
- Experience with SEO/SEM best practices and content management systems
- Ability to multitask in deadline-driven environments
- Basic graphic design skills (Canva, Adobe Creative Suite a plus)
- Proactive problem-solving and collaborative mindset