Job Description
Join our award-winning marketing team at Bluegrass Marketing Innovations and make an immediate impact! We're urgently seeking a dynamic Marketing Assistant to support our fast-paced digital campaigns and brand growth initiatives. This is a rare opportunity to accelerate your career in one of Kentucky's most vibrant marketing hubs. Enjoy competitive compensation, comprehensive benefits, and a collaborative culture that values creativity and results.
Responsibilities
- Execute multi-channel marketing campaigns across social media, email, and digital platforms
- Manage content calendars and create engaging visual/graphic assets
- Analyze campaign performance metrics and prepare weekly performance reports
- Coordinate with vendors and manage marketing collateral inventory
- Support SEO/SEM efforts and optimize website content
- Assist in developing marketing budgets and expense tracking
- Collaborate with sales team to generate qualified leads
Qualifications
- Associate's degree in Marketing, Communications, or related field (Bachelor's preferred)
- 1-3 years of hands-on marketing experience
- Proficiency in Google Analytics, Facebook Ads Manager, and HubSpot
- Advanced knowledge of Canva, Adobe Creative Suite, or similar tools
- Strong written/verbal communication skills
- Ability to manage multiple projects with competing deadlines
- Local Lexington area candidates strongly preferred
- Portfolio demonstrating campaign examples required