Job Description
Join our award-winning marketing team in Boston's vibrant Seaport District as a Senior Marketing Assistant. Innovate Digital Solutions is seeking a dynamic professional to drive our B2B marketing initiatives across digital channels. This high-impact role offers competitive compensation, comprehensive benefits, and rapid career growth opportunities in one of America's most innovative tech hubs.
Responsibilities
- Develop and execute multi-channel marketing campaigns across email, social media, and paid platforms
- Analyze campaign performance data to optimize ROI and KPIs
- Collaborate with design teams to create compelling marketing assets
- Manage CRM systems and nurture client engagement pipelines
- Conduct market research and competitor analysis
- Coordinate with cross-functional teams on product launches
- Present performance reports to senior leadership
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of marketing experience with B2B focus
- Proficiency in Google Analytics, HubSpot, and Salesforce
- Expertise in SEO/SEM and paid advertising strategies
- Strong data analysis and visualization skills
- Exceptional written and verbal communication abilities
- Proven project management experience with agile methodologies
- Certifications in Google Ads or HubSpot preferred