Job Description
Join Lubbock Innovations Group as a Senior Marketing Assistant and elevate your career in one of Texas's fastest-growing tech hubs. We're seeking a dynamic professional to drive our digital marketing initiatives while enjoying competitive compensation and unparalleled growth opportunities. This high-paying role offers the chance to work with Fortune 500 clients while building expertise in cutting-edge marketing strategies.
Responsibilities
- Develop and execute multi-channel marketing campaigns across digital and traditional platforms
- Analyze market trends and consumer data to optimize campaign performance
- Manage social media channels with focus on community engagement and brand growth
- Create compelling content including blog posts, email newsletters, and video scripts
- Collaborate with design team to produce high-impact marketing materials
- Track KPIs using Google Analytics and marketing automation tools
- Coordinate with sales team to ensure consistent brand messaging
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of professional marketing experience with proven campaign success
- Advanced proficiency in Google Analytics, HubSpot, and social media advertising
- Strong portfolio demonstrating content creation and campaign management
- Expertise in SEO/SEM best practices and content marketing
- Exceptional written communication and data interpretation skills
- Certification in Google Ads or HubSpot preferred