Job Description
Join our award-winning marketing team in sunny Chula Vista! Innovate Marketing Group is seeking a dynamic Senior Marketing Assistant to drive impactful campaigns for our Fortune 500 clients. This high-paying role offers unparalleled growth opportunities in a collaborative, fast-paced environment. You'll leverage cutting-edge tools and strategies to elevate our digital presence while working alongside industry veterans. Enjoy competitive benefits, flexible remote options, and a culture that champions innovation and work-life balance.
Responsibilities
- Execute multi-channel marketing campaigns across digital, social, and traditional platforms
- Analyze performance metrics using Google Analytics and Adobe Analytics to optimize ROI
- Develop compelling content including blog posts, email newsletters, and social media copy
- Manage CRM systems (HubSpot/Salesforce) to nurture client relationships and track leads
- Coordinate with design teams to create visually stunning marketing assets
- Conduct market research and competitor analysis to identify growth opportunities
- Assist in budget planning and campaign expense tracking
- Present campaign performance reports to stakeholders with actionable insights
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (3+ years experience acceptable)
- Proven expertise in SEO/SEM, social media marketing, and email automation
- Advanced proficiency in Google Analytics, Adobe Creative Suite, and marketing automation tools
- Exceptional written and verbal communication skills with attention to detail
- Strong project management abilities with experience managing multiple campaigns
- Data-driven mindset with ability to translate metrics into strategic decisions
- Proficiency in A/B testing methodologies and conversion rate optimization
- Portfolio demonstrating successful marketing campaign execution