Job Description
Join Coastal Innovations Group's dynamic marketing team in Virginia Beach and elevate your career with a high-impact role offering competitive compensation and growth opportunities. We're seeking a driven Marketing Assistant to support our award-winning campaigns and digital initiatives. Enjoy a collaborative environment where creativity meets data-driven strategy, with benefits including health insurance, 401(k) matching, and professional development stipends.
Responsibilities
- Execute multi-channel marketing campaigns across digital and traditional platforms
- Analyze campaign performance metrics using Google Analytics and HubSpot
- Manage social media calendars and content creation for 5+ brands
- Coordinate email marketing sequences with 20%+ open rate targets
- Assist in SEO optimization and content strategy development
- Collaborate with design team on promotional materials
- Track budget allocations and ROI for marketing initiatives
Qualifications
- Bachelor's degree in Marketing or related field with 3+ years experience
- Expertise in Google Ads, Facebook Ads Manager, and SEO tools
- Proficiency in CRM platforms (HubSpot/Salesforce)
- Strong analytical skills with data interpretation experience
- Portfolio demonstrating campaign success metrics
- Advanced proficiency in Microsoft Office 365 and Adobe Creative Suite
- Ability to manage multiple projects with strict deadlines