Job Description
Join our dynamic marketing team at Apex Growth Partners, a leader in digital transformation solutions. We seek a highly motivated Senior Marketing Assistant to drive our brand's growth in the competitive Durham market. This premium role offers competitive compensation, comprehensive benefits, and unparalleled growth opportunities in a fast-paced tech-forward environment. Collaborate with industry experts to execute cutting-edge campaigns while honing your skills in data-driven marketing strategies.
Responsibilities
- Develop and execute multi-channel marketing campaigns across digital, social, and traditional platforms
- Analyze campaign performance metrics using Google Analytics, HubSpot, and Adobe Analytics
- Create compelling content including blog posts, email newsletters, and social media assets
- Manage CRM systems to nurture leads and optimize customer journeys
- Coordinate with design and sales teams to ensure cohesive brand messaging
- Conduct market research to identify emerging trends and competitive insights
- Optimize SEO strategies to improve organic search visibility
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of hands-on marketing experience with proven campaign success
- Proficiency in marketing automation tools (HubSpot, Marketo, or Pardot)
- Strong analytical skills with experience in data interpretation and reporting
- Expertise in SEO/SEM principles and Google Ads management
- Exceptional written and verbal communication abilities
- Portfolio demonstrating successful marketing projects