Job Description
Join our dynamic marketing team at Innovate Marketing Solutions, a Buffalo-based leader in digital growth strategies. We're seeking a creative and detail-oriented Part-Time Marketing Assistant to support our client campaigns and drive brand awareness. This flexible role offers 20-25 hours/week with competitive pay and growth opportunities in a collaborative environment.
Our ideal candidate thrives in fast-paced settings and possesses a passion for data-driven marketing. You'll work alongside senior marketers to execute multi-channel campaigns, analyze performance metrics, and contribute innovative ideas to our portfolio of local and national clients.
Responsibilities
- Support social media content creation and scheduling across platforms
- Assist in email marketing campaigns and newsletter management
- Track and analyze campaign performance metrics using Google Analytics
- Coordinate promotional events and community outreach initiatives
- Update and maintain digital asset libraries and brand guidelines
- Conduct market research and competitive analysis
- Collaborate with graphic designers on creative assets
Qualifications
- Associate's degree in Marketing or related field (or equivalent experience)
- 1-2 years of hands-on marketing experience
- Proficiency in Google Analytics, Mailchimp, and social media platforms
- Strong written communication and proofreading skills
- Basic HTML/CSS knowledge preferred
- Ability to manage multiple projects with strict deadlines
- Portfolio demonstrating marketing campaign experience
- Valid driver's license for occasional local event support