Job Description
Join our dynamic marketing team at Innovate Marketing Group, where creativity meets strategy! We're seeking a passionate Part-Time Marketing Assistant to support our client campaigns in Madison's vibrant tech scene. This role offers flexible hours (20-25 hrs/week) and the opportunity to work on cutting-edge digital initiatives while growing your marketing expertise.
Responsibilities
- Execute multi-channel social media campaigns across LinkedIn, Instagram, and Facebook
- Create engaging content (blogs, emails, graphics) using Canva and Adobe Creative Suite
- Monitor analytics dashboards (Google Analytics, HubSpot) and generate performance reports
- Coordinate influencer partnerships and track campaign ROI
- Assist with SEO optimization and keyword research
- Support event marketing logistics and community engagement
Qualifications
- Associate's degree in Marketing or related field (or equivalent experience)
- 1+ years hands-on digital marketing experience
- Proficiency in social media management tools (Hootsuite, Buffer)
- Basic HTML/CSS knowledge and Google Analytics certification
- Exceptional written communication and visual design skills
- Ability to manage multiple projects with strict deadlines
- Local Madison candidates preferred for in-office collaboration