Job Description
Join our dynamic marketing team at Madison Innovations Group! We're seeking a creative and detail-oriented Part-Time Marketing Assistant to support our brand growth initiatives. This flexible role (20-25 hours/week) offers hands-on experience in digital marketing, content creation, and campaign management in a collaborative environment. Perfect for students or professionals seeking to expand their marketing portfolio while making a tangible impact on local and regional campaigns.
Responsibilities
- Assist in developing and executing multi-channel marketing campaigns across social media, email, and digital platforms
- Create engaging content including blog posts, social media graphics, and email newsletters
- Manage and optimize company social media channels with consistent brand voice
- Conduct market research and analyze campaign performance metrics
- Coordinate with design team for visual assets and promotional materials
- Track inventory and manage promotional merchandise distribution
- Support event planning and execution for local marketing initiatives
Qualifications
- Associate's degree in Marketing, Communications, or related field (or equivalent experience)
- 1-2 years of marketing experience with emphasis on digital channels
- Proficiency in Google Workspace, Canva, and social media management tools
- Strong written and verbal communication skills
- Basic HTML/CSS knowledge preferred
- Ability to manage multiple projects with competing deadlines
- Local Madison area residency preferred
- Portfolio demonstrating marketing projects required