Job Description
Join our dynamic team at Innovate Marketing Group as a Part-Time Marketing Assistant and make your mark in Baltimore's thriving business scene. We're seeking a creative and detail-oriented professional to support our digital marketing initiatives and drive brand growth. This flexible role offers the perfect opportunity to gain hands-on experience in a fast-paced environment while contributing to impactful campaigns.
As a key member of our marketing department, you'll collaborate with cross-functional teams to execute strategies that elevate our clients' online presence. We value innovation, collaboration, and results-driven thinking. If you're passionate about marketing and ready to take the next step in your career, apply today to become part of our success story.
Responsibilities
- Assist in developing and implementing digital marketing campaigns across social media, email, and web platforms
- Create compelling content including blog posts, social media updates, and email newsletters
- Manage and optimize paid advertising campaigns on platforms like Google Ads and Facebook Ads
- Analyze campaign performance metrics using tools like Google Analytics and generate monthly reports
- Coordinate with design team to produce marketing materials including graphics and videos
- Monitor industry trends and competitor activities to identify growth opportunities
- Maintain and update customer relationship management (CRM) systems
Qualifications
- Associate's degree in Marketing, Communications, or related field (or equivalent experience)
- 1-2 years of hands-on marketing experience with proven campaign execution
- Proficiency in marketing tools including Google Analytics, Mailchimp, and social media platforms
- Exceptional written and verbal communication skills
- Strong organizational abilities with attention to detail
- Basic graphic design skills (Adobe Creative Suite preferred)
- Ability to work independently and manage multiple projects simultaneously