Job Description
Join our dynamic team at Urban Innovations Group and kickstart your marketing career in the heart of Philadelphia! We're seeking a passionate Marketing Associate to help drive our brand's digital presence and campaign success. This role offers hands-on experience in a fast-paced environment where your creativity and analytical skills will make a real impact. Enjoy competitive benefits, professional development opportunities, and a collaborative culture that values innovation.
Responsibilities
- Execute digital marketing campaigns across social media, email, and content platforms
- Analyze campaign performance metrics to optimize ROI and customer engagement
- Assist in developing compelling marketing collateral including blog posts, social content, and email newsletters
- Conduct market research to identify trends and competitor activities
- Collaborate with cross-functional teams to align marketing initiatives with business goals
- Manage social media calendars and community engagement
- Track KPIs and generate performance reports for leadership review
Qualifications
- Bachelor's degree in Marketing, Communications, Business, or related field
- 0-2 years of marketing internship or entry-level experience
- Proficiency in Google Analytics, social media platforms, and marketing automation tools
- Strong written and verbal communication skills
- Basic understanding of SEO/SEM principles
- Ability to multitask and manage deadlines in a fast-paced environment
- Portfolio demonstrating creative marketing projects preferred
- Philadelphia residency or willingness to relocate to the area