Job Description
Join our award-winning marketing team in Lexington and accelerate your career! Bluegrass Marketing Group is seeking a dynamic Marketing Assistant to drive our digital campaigns and brand growth. This full-time role offers a competitive salary plus a $5,000 sign-on bonus for qualified candidates who start by November 30th. You'll work alongside industry experts in a fast-paced environment focused on innovation and results.
Our ideal candidate thrives in creative environments and possesses a passion for data-driven marketing strategies. We provide comprehensive training, mentorship, and opportunities for professional growth. If you're ready to make an immediate impact with our growing team, we encourage you to apply today!
Responsibilities
- Develop and execute multi-channel marketing campaigns across social media, email, and digital platforms
- Create compelling content including blog posts, graphics, and video scripts
- Analyze campaign performance using tools like Google Analytics and HubSpot
- Assist in market research and competitor analysis to identify growth opportunities
- Manage social media calendars and engage with online communities
- Collaborate with sales team to develop promotional materials
- Track budget expenses and ROI for marketing initiatives
- Support SEO optimization efforts for company websites
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-3 years of digital marketing experience or internship
- Proficiency in Google Analytics, Facebook Ads Manager, and Canva
- Strong written and verbal communication skills
- Experience with email marketing platforms (Mailchimp/HubSpot)
- Basic graphic design and video editing abilities
- Ability to manage multiple projects with competing deadlines
- Knowledge of SEO principles and content marketing best practices