Job Description
Join our dynamic marketing team at Bluegrass Marketing Group and make an immediate impact! We're urgently seeking a creative and detail-oriented Marketing Assistant to support our growing client portfolio in Lexington, KY. This is a fantastic opportunity to gain hands-on experience in digital marketing, campaign execution, and brand management while working with industry professionals. Enjoy competitive compensation, comprehensive benefits, and a collaborative work environment where your ideas are valued.
Responsibilities
- Execute multi-channel marketing campaigns across social media, email, and digital platforms
- Assist in developing compelling content including blog posts, ad copy, and social media updates
- Monitor campaign performance using analytics tools and prepare weekly reports
- Manage brand assets and ensure consistent messaging across all channels
- Coordinate with design team to create promotional materials and graphics
- Assist in market research and competitor analysis
- Support event planning and promotional activities
- Manage CRM database and maintain client communications
Qualifications
- Associate's or Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of marketing experience (internships count!)
- Proficiency in social media management tools (Hootsuite, Buffer)
- Basic understanding of SEO principles and Google Analytics
- Strong written and verbal communication skills
- Proficiency in Microsoft Office Suite and Canva
- Ability to manage multiple projects with tight deadlines
- Creative problem-solving skills and attention to detail