Job Description
About Us: Apex Digital Solutions is a forward-thinking marketing agency based in the heart of Columbus, OH. We specialize in helping brands connect with their audiences through innovative digital strategies. We are currently seeking a Marketing Assistant to join our dynamic team. This role offers a hybrid work model, allowing for flexibility while maintaining a strong presence in our Columbus office.
The Role:
As a Marketing Assistant, you will play a crucial role in supporting our marketing team in executing campaigns, managing social media channels, and analyzing market trends. If you are a creative thinker with a passion for digital marketing and a desire to grow your career, we want to hear from you.
Responsibilities
- Assist in the execution of digital marketing campaigns: Support the planning, design, and deployment of email marketing, social media, and advertising initiatives.
- Social Media Management: Schedule posts, engage with followers, and monitor social media channels for brand mentions and trends.
- Content Creation & SEO: Write and edit blog posts, articles, and website copy while ensuring SEO best practices are followed.
- Market Research: Conduct competitive analysis and gather insights to help refine our marketing strategies.
- Event Coordination: Assist in organizing and promoting company events and webinars.
- Analytics & Reporting: Track campaign performance and prepare weekly reports using tools like Google Analytics.
Qualifications
- Education: Bachelor's degree in Marketing, Communications, Business, or a related field preferred.
- Experience: 1-2 years of experience in marketing, social media, or a related role is a plus.
- Skills: Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and basic design tools (Canva, Adobe Creative Suite).
- Communication: Excellent written and verbal communication skills with a keen eye for detail.
- Organization: Strong time management skills and the ability to prioritize multiple projects in a fast-paced environment.