Job Description
Join our award-winning marketing team as a Marketing Assistant in Bakersfield, CA! We're seeking a creative and tech-savvy professional to drive our digital marketing initiatives. This fully remote-friendly role offers flexibility while allowing you to make a tangible impact in our growing portfolio of local and national clients. You'll collaborate with our strategists, designers, and analysts to execute campaigns that boost brand visibility and drive conversions. Enjoy competitive compensation, comprehensive benefits, and opportunities for professional growth in a supportive environment.
Responsibilities
- Develop and execute social media content calendars across multiple platforms
- Assist in creating email marketing campaigns and newsletters
- Conduct market research and competitor analysis
- Manage and optimize digital advertising campaigns (Google Ads, Facebook Ads)
- Support SEO initiatives through keyword research and content optimization
- Track campaign performance using analytics tools and prepare reports
- Coordinate with graphic designers for marketing collateral creation
- Assist in planning and executing virtual marketing events
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-3 years of marketing experience with digital focus
- Proficiency in Google Analytics, Facebook Business Suite, and Mailchimp
- Strong written and verbal communication skills
- Experience with SEO/SEM best practices
- Ability to work independently in a remote environment
- Proficiency in Microsoft Office Suite and Canva
- Attention to detail with strong organizational skills