Job Description
Join our award-winning marketing team in Minneapolis and make a tangible impact on brand growth! At Blue Wave Marketing Group, we're seeking a passionate Marketing Assistant to drive innovative campaigns for Fortune 500 clients. You'll collaborate with creative strategists to execute digital marketing initiatives, analyze performance metrics, and contribute to our agency's industry-leading success. Enjoy a dynamic work environment with professional development opportunities, competitive benefits, and the chance to shape the future of marketing in Minnesota's thriving business hub.
Responsibilities
- Execute multi-channel marketing campaigns across social media, email, and digital platforms
- Analyze campaign performance data using Google Analytics and reporting tools
- Assist in content creation including blog posts, social media graphics, and video scripts
- Manage CRM systems to track leads and maintain client databases
- Coordinate with design teams to ensure brand consistency across all materials
- Conduct market research to identify emerging trends and competitor strategies
- Support event planning and execution for client activations
- Monitor SEO performance and optimize content for search visibility
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 2+ years of hands-on marketing experience with digital campaigns
- Proficiency in Google Analytics, Mailchimp, and social media management tools
- Strong written communication skills with portfolio showcasing content samples
- Experience with Adobe Creative Suite (Photoshop, Illustrator)
- Data-driven mindset with ability to translate metrics into actionable insights
- Ability to manage multiple projects with strict deadlines
- Knowledge of SEO/SEM best practices and content marketing strategies