Job Description
Are you a creative and organized professional looking to kickstart your career in Minneapolis, MN? North Star Marketing Group is seeking a dynamic Marketing Assistant to join our award-winning team. In this role, you will play a pivotal part in executing our digital marketing strategies, managing social media channels, and supporting the growth of our brand presence across the region and beyond.
We pride ourselves on a collaborative work culture, continuous learning opportunities, and a commitment to employee development. If you are passionate about storytelling, data-driven results, and connecting with audiences, we want to hear from you.
Responsibilities
- Content Creation & Management: Assist in writing and editing blog posts, press releases, and social media captions to maintain our brand voice.
- Social Media Administration: Schedule posts, engage with followers, and analyze performance metrics across platforms like LinkedIn, Instagram, and Twitter.
- Email Marketing: Support the design and deployment of weekly newsletters and promotional campaigns using email marketing tools (e.g., Mailchimp).
- Market Research: Conduct competitive analysis and gather insights to help refine our marketing strategies.
- Event Coordination: Assist in organizing and attending local networking events and trade shows to build brand awareness.
- Graphic Design Support: Create simple graphics, infographics, and visual assets using tools like Canva and Adobe Creative Suite.
Qualifications
- Education: Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent work experience).
- Experience: 1-2 years of experience in a marketing or administrative support role.
- Skills: Strong understanding of SEO best practices and basic analytics tools (e.g., Google Analytics).
- Technical Proficiency: Excellent command of Microsoft Office Suite and Google Workspace.
- Communication: Superior written and verbal communication skills with a keen eye for detail.
- Soft Skills: Ability to multitask in a fast-paced environment and a proactive problem-solving attitude.