Job Description
Are you a creative thinker with a passion for digital storytelling?
Apex Marketing Group is looking for a driven Marketing Assistant to join our expanding team in Lubbock, Texas. In this pivotal role, you will support our senior marketing team in executing high-impact campaigns that drive brand awareness and customer engagement.
If you are eager to learn, thrive in a fast-paced environment, and want to kickstart your career in the dynamic marketing industry, we want to hear from you. We offer a competitive benefits package, professional development opportunities, and a collaborative workplace culture.
Apex Marketing Group is looking for a driven Marketing Assistant to join our expanding team in Lubbock, Texas. In this pivotal role, you will support our senior marketing team in executing high-impact campaigns that drive brand awareness and customer engagement.
If you are eager to learn, thrive in a fast-paced environment, and want to kickstart your career in the dynamic marketing industry, we want to hear from you. We offer a competitive benefits package, professional development opportunities, and a collaborative workplace culture.
Responsibilities
- Assist in the development and execution of multi-channel marketing campaigns, including digital, print, and social media.
- Manage and update the company’s social media profiles, ensuring consistent brand voice and audience engagement.
- Create engaging content for blogs, newsletters, and marketing collateral.
- Monitor and analyze website traffic and campaign performance using Google Analytics and other tools.
- Coordinate with the design team to produce high-quality visual assets and graphics.
- Assist with event planning and execution, including local community events and trade shows.
- Conduct market research to identify trends and opportunities for growth.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent work experience).
- Proven experience with social media platforms (Facebook, Instagram, LinkedIn, Twitter).
- Basic understanding of SEO principles and content management systems.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Strong written and verbal communication skills.
- Creative mindset with the ability to think outside the box.
- Detail-oriented with strong organizational skills.