Job Description
Are you a creative marketing enthusiast looking to elevate your career in a dynamic environment? Horizon Digital Partners is seeking a highly motivated Marketing Assistant to join our growing team in Lubbock, Texas. In this role, you will play a pivotal part in driving our brand visibility and executing high-impact campaigns.
We offer a competitive salary, a collaborative culture, and ample opportunities for professional growth. If you are ready to take the next step in your marketing career, we want to hear from you.
Responsibilities
- Content Management: Assist in the creation, editing, and scheduling of engaging content for blogs, social media platforms, and email newsletters.
- SEO Support: Conduct keyword research and optimize web content to improve search engine rankings and drive organic traffic.
- Social Media Administration: Monitor social media channels, engage with the community, and analyze performance metrics to refine strategies.
- Market Research: Gather and analyze industry trends and competitor data to provide actionable insights for our marketing team.
- Event Coordination: Support the planning and execution of marketing events, webinars, and promotional activities.
- Analytics & Reporting: Track campaign performance using tools like Google Analytics and prepare regular reports for stakeholders.
Qualifications
- Education: Bachelor’s degree in Marketing, Communications, or a related field, or equivalent professional experience.
- Technical Skills: Proficiency in Microsoft Office Suite and Google Workspace; familiarity with CMS platforms (e.g., WordPress) is a plus.
- Marketing Knowledge: Strong understanding of basic SEO principles, social media trends, and digital marketing strategies.
- Communication: Excellent verbal and written communication skills with a keen attention to detail.
- Creativity: A creative mindset with the ability to generate innovative ideas for brand promotion.
- Organization: Strong organizational skills with the ability to manage multiple projects and deadlines effectively.