Job Description
Join our award-winning marketing team at Innovate Marketing Group, where creativity meets strategy! We're seeking a dynamic Marketing Assistant to drive brand awareness and campaign execution in Atlanta's vibrant tech scene. This role offers hands-on experience with digital marketing tools, analytics platforms, and cross-functional collaboration opportunities. You'll work alongside industry veterans while developing skills in content creation, social media management, and performance tracking. Our Atlanta office boasts modern amenities, flexible work arrangements, and a culture that champions professional growth.
Responsibilities
- Execute multi-channel marketing campaigns across social media, email, and digital platforms
- Analyze campaign performance metrics using Google Analytics and marketing automation tools
- Assist in content creation including blog posts, social media assets, and email newsletters
- Coordinate with design teams to produce compelling visual marketing materials
- Manage CRM systems to track leads and customer engagement data
- Conduct market research and competitor analysis to inform strategy decisions
- Support event planning and promotional logistics for Atlanta-based initiatives
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 1-2 years of marketing experience with digital campaign execution
- Proficiency in Google Analytics, Mailchimp, and social media management tools
- Strong written communication skills with attention to detail
- Experience with graphic design software (Adobe Creative Suite preferred)
- Ability to analyze data and derive actionable insights
- Portfolio demonstrating marketing project examples
- Authorized to work in the United States without sponsorship