Job Description
Join our award-winning marketing team at Innovate Marketing Group! We're seeking a dynamic Marketing Assistant to drive our brand's growth in sunny Chula Vista. This full-time role offers competitive compensation, comprehensive benefits, and opportunities for professional development in a collaborative environment. If you're passionate about digital marketing and ready to make an impact, apply today!
Responsibilities
- Execute multi-channel marketing campaigns across social media, email, and digital platforms
- Analyze campaign performance data using Google Analytics and Adobe Analytics
- Develop engaging content for blogs, social media, and email newsletters
- Coordinate with design team to create compelling marketing collateral
- Manage CRM database and track lead generation metrics
- Assist with budget tracking and ROI reporting for marketing initiatives
- Support event planning and execution for local marketing activations
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 2+ years of hands-on marketing experience with digital campaigns
- Proficiency in Google Analytics, Facebook Ads Manager, and Mailchimp
- Exceptional written and verbal communication skills
- Strong proficiency in Microsoft Office Suite and Canva
- Experience with SEO/SEM principles and content marketing
- Ability to manage multiple projects with strict deadlines
- Portfolio demonstrating successful marketing campaigns