Job Description
We are seeking a highly motivated Marketing Assistant to join our creative team in Lexington, KY. In this role, you will play a pivotal part in executing our digital strategies, managing our online presence, and supporting our growth initiatives. We value flexibility and work-life balance, making this an ideal opportunity for those seeking a part-time or flexible hours arrangement.
As a Marketing Assistant, you will collaborate closely with our senior team members to drive engagement, optimize content, and analyze performance metrics. If you are passionate about marketing and looking for a role that offers autonomy and a supportive environment, we want to hear from you.
Responsibilities
- Manage and grow social media channels (Facebook, Instagram, LinkedIn) with engaging content.
- Assist with SEO optimization efforts, including keyword research and on-page updates.
- Create and edit blog posts, newsletters, and marketing collateral.
- Conduct market research to identify trends and competitor activities.
- Coordinate with vendors and internal teams to ensure project deadlines are met.
- Analyze website traffic and campaign performance using Google Analytics.
Qualifications
- Previous experience in a marketing or administrative support role (1-2 years preferred).
- Strong understanding of social media platforms and digital marketing trends.
- Excellent written and verbal communication skills.
- Proficiency in Microsoft Office Suite and basic graphic design tools (Canva, Adobe Creative Cloud).
- Ability to work independently and manage time effectively in a flexible schedule.
- Attention to detail and a passion for creating high-quality content.