Job Description
Join our dynamic marketing team at BrightEdge Marketing Solutions and shape brand narratives while enjoying flexible work arrangements! We're seeking a creative Marketing Assistant to drive digital campaigns across multiple channels. This role offers remote/hybrid flexibility with core business hours (10 AM - 3 PM), allowing you to maintain work-life balance while growing your marketing expertise. Collaborate with senior strategists to execute innovative initiatives that resonate with Lubbock's vibrant business community.
Responsibilities
- Manage social media calendars and content distribution across platforms
- Assist in email marketing campaigns and newsletter creation
- Support SEO efforts through keyword research and content optimization
- Track campaign performance using analytics tools (Google Analytics, SEMrush)
- Create compelling marketing collateral (brochures, digital ads, blog posts)
- Coordinate with vendors for promotional materials and event support
- Maintain CRM database and lead generation activities
Qualifications
- Associate's degree in Marketing, Communications, or related field
- 1-2 years of digital marketing experience preferred
- Proficiency in Google Workspace, Canva, and social media tools
- Strong written and verbal communication skills
- Ability to work independently with minimal supervision
- Basic HTML/CSS knowledge beneficial
- Portfolio demonstrating marketing campaign examples