Job Description
Join our dynamic marketing team at Innovate Marketing Solutions! We're seeking a creative and detail-oriented Marketing Assistant to support our brand growth initiatives. This flexible-hours position is perfect for professionals seeking work-life balance without compromising impact. You'll collaborate with cross-functional teams to execute campaigns, analyze performance metrics, and contribute innovative ideas. Enjoy a collaborative remote-friendly environment with occasional in-person meetings at our Newark headquarters.
Responsibilities
- Develop and execute multi-channel marketing campaigns across digital and traditional platforms
- Create engaging content (social media, blogs, email newsletters) aligned with brand voice
- Analyze campaign performance data using Google Analytics and marketing automation tools
- Manage social media calendars and community engagement
- Assist in market research and competitor analysis
- Coordinate with design team for visual asset creation
- Track KPIs and prepare monthly performance reports
- Support event planning and promotional activities
Qualifications
- Associate's degree in Marketing, Communications, or related field
- 1-2 years of marketing experience with digital focus
- Proficiency in Google Analytics, Mailchimp, and Canva
- Exceptional written and verbal communication skills
- Strong organizational skills with attention to detail
- Ability to work independently and manage time effectively
- Basic graphic design and video editing knowledge
- Flexible schedule availability (20-25 hours/week)