Job Description
Join our award-winning marketing team in Lexington's vibrant downtown! We're seeking a creative Marketing Assistant to drive our digital campaigns while enjoying a flexible schedule that balances work and life. This role offers remote work options with in-office collaboration opportunities, perfect for self-motivated professionals who thrive in dynamic environments. You'll work directly with our Marketing Director to develop innovative strategies that elevate our clients' brands across social media, email, and content platforms. If you're passionate about storytelling and data-driven marketing with the freedom to structure your own workday, we want to meet you!
Responsibilities
- Manage and optimize social media campaigns across LinkedIn, Instagram, and Facebook
- Create engaging email newsletters and marketing automation workflows
- Assist in developing SEO-optimized blog content and website copy
- Analyze campaign performance metrics using Google Analytics and HubSpot
- Coordinate with design team for visual asset creation and brand consistency
- Support event marketing initiatives including local partnerships
- Monitor industry trends and competitor activities
Qualifications
- Associate's degree in Marketing, Communications, or related field (or equivalent experience)
- 2+ years of digital marketing experience with portfolio examples
- Proficiency in Google Analytics, HubSpot, and social media management tools
- Strong written communication skills with attention to detail
- Ability to work independently with minimal supervision
- Basic graphic design skills (Canva/Adobe Creative Suite preferred)
- Excellent time management for flexible scheduling