Job Description
Are you a creative marketer looking for a role where you have the tools you need to succeed? Apex Equipment Solutions is seeking a dynamic Marketing Assistant to join our growing team in Louisville, KY.
We believe in empowering our employees, which is why we provide all necessary marketing equipment upfront, allowing you to focus on driving growth and creativity without the hassle of purchasing tools.
In this role, you will assist the marketing team in executing campaigns, managing social media channels, and optimizing our online presence. If you are detail-oriented and passionate about digital marketing, we want to hear from you.
Why Join Us?
- Equipment Provided: High-performance laptops, monitors, and software licenses included.
- Growth Opportunities: Clear path to Senior Marketing roles.
- Modern Work Environment: Collaborative office space in the heart of Louisville.
Responsibilities
- Manage and grow our presence on social media platforms (LinkedIn, Facebook, Instagram) and engage with our community.
- Assist in the creation of engaging content, including blog posts, graphics, and videos using provided equipment.
- Conduct basic SEO research and keyword analysis to improve our search engine rankings.
- Support email marketing campaigns and newsletter distribution to drive leads.
- Coordinate with the sales team to create marketing materials for trade shows and local events.
- Track and analyze marketing metrics to report on campaign performance and ROI.
Qualifications
- Associate’s or Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience).
- Basic understanding of SEO principles and social media algorithms.
- Proficiency with design tools like Canva or Adobe Creative Suite.
- Strong written and verbal communication skills.
- Ability to work independently and manage multiple projects in a fast-paced environment.
- Experience with WordPress or CMS platforms is a plus.