Job Description
Join our dynamic marketing team in Lexington, KY as a Marketing Assistant where we provide all necessary equipment! Bluegrass Marketing Group is seeking a creative professional to drive our digital initiatives. Enjoy a modern workspace with high-end laptops, professional cameras, and software licenses included. This role offers mentorship from industry veterans and opportunities to work with Fortune 500 clients. We offer competitive benefits, flexible scheduling, and a collaborative environment focused on innovation.
Responsibilities
- Execute multi-channel marketing campaigns across social media, email, and digital platforms
- Create compelling content including graphics, videos, and blog posts using company-provided Adobe Creative Suite
- Analyze campaign performance metrics using Google Analytics and HubSpot tools
- Coordinate with sales team to develop promotional materials and client presentations
- Manage brand social media accounts and community engagement strategies
- Assist in SEO optimization and content marketing initiatives
- Collaborate on marketing events and trade show activations
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-3 years of marketing experience with portfolio showcasing digital campaigns
- Proficiency in Adobe Creative Suite (Photoshop, Premiere Pro, InDesign)
- Experience with Google Analytics, HubSpot, and social media management tools
- Strong written and verbal communication skills
- Ability to manage multiple projects with attention to detail
- Valid driver's license for occasional client meetings
- Proficient in Microsoft Office suite