Job Description
Join our award-winning marketing team in El Paso, TX! We're seeking a dynamic Marketing Assistant to drive brand visibility and campaign success in our growing Southwest market. As a key contributor to our creative department, you'll collaborate with cross-functional teams to execute data-driven marketing strategies while gaining hands-on experience in digital, traditional, and social media channels. This direct hire position offers competitive compensation, comprehensive benefits, and clear pathways for career advancement within our innovative organization.
Responsibilities
- Develop and execute multi-channel marketing campaigns across digital platforms and traditional media
- Manage social media accounts, create engaging content, and analyze performance metrics
- Assist in market research, competitor analysis, and customer segmentation
- Coordinate email marketing campaigns and manage CRM databases
- Support graphic design projects using Adobe Creative Suite
- Track campaign ROI and prepare performance reports for stakeholders
- Collaborate with sales team to align marketing initiatives with business goals
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-3 years of professional marketing experience
- Proficiency in Google Analytics, social media management tools, and email marketing platforms
- Strong written and verbal communication skills with attention to detail
- Basic graphic design skills (Photoshop, Illustrator) preferred
- Ability to manage multiple projects with strict deadlines
- Results-oriented mindset with data-driven approach
- Local El Paso market knowledge preferred